What is the Validation Process?

What is the Validation Process?

The validation process is when an advertiser reviews all “Pending” conversions made by a publisher. Each offer on the Involve platform comes with a Validation Period and Payment Terms, both set by the advertiser.

Key Things to Know:

  • The Validation Period is shown on each offer page.
  • Validation periods vary by offer. Some are shorter while others may take longer.
  • In some situations, advertisers may take longer to validate due to internal issues such as limited resources, lack of manpower, or other delays.

Important Details:

  • The Validation period starts on the first of the following month after the conversion.
    • For example, conversions made in November will be submitted to the advertiser for validation on 01 December. The Validation period countdown begins from 01 December, based on the duration stated in the offer.
  • After validation, advertisers will only pay for Approved conversions.
  • Involve Asia will then proceed to pay publishers based on those approved conversions.
  • Publishers can request a withdrawal once they reach the minimum threshold stated on their dashboard.

Note:

  • Some offers may display a combined duration of the Validation Period and Payment Terms.
  • This is shown to give you a clearer idea of when you can expect your commission to be paid.

Validation Period & Payment Term Combined Example:

Your conversion may have taken place on 1 June, but your payment will be made 95 days after the validation and payment period begins. If the validation starts on 1 July, your estimated payment date will be around 4 October.

Breakdown of the Validation Process

To ensure accurate payment for all conversions and sales made through publisher campaigns, Involve Asia must first validate each conversion and confirm payment from the advertiser.

Steps in the Validation Process:

1. Data Transfer
Involve Asia sends a report of all conversions made by publishers to the advertiser during the first week of each month, covering the previous month’s data.
Depending on the offer’s terms (which can be found in the offer description), the validation period may range from 14 to 60 days.

2. Conversion Check
While your dashboard displays recorded conversions, these are still marked as “Pending” until validated by the advertiser. Advertisers will then verify each conversion to check for:

  • Fraudulent activity
  • Cancelled or returned orders
  • Any terms or criteria not met

Conversions may be rejected for reasons such as:

  • The advertiser marked it as invalid
  • Fraud was detected

In such cases, you may notice a discrepancy between your dashboard and billing reports.

3. Conversion Approval
Once the advertiser completes validation, Involve Asia will update each conversion’s status accordingly:

  • Approved – the conversion is eligible for payment
  • Not Approved – the conversion has been rejected

If your conversion is marked as "Yet to Consume", it means the order or transaction is not finalised yet, and the validation will be carried forward to the next cycle.

4. Payment Confirmation
Payment to your account will only be processed once Involve Asia receives payment from the advertiser. Alternatively, you may opt for early withdrawal.

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